Today’s Episode

I’m back! You can Google it! Ha! This is Digital Coffee 2.0. It’s a new day and only once a week. I would love to do daily, but, a full-time job does not make this possible. However, Google is not on my good list. They are close to being hated as bad as Facebook. You all know how bad I hate Facebook. It’s more of a good loathe. This week I am talking about Google doing some bad things. I also talk about the unnecessary hate AMD seems to get. It’s weird. They are making some great hardware lately. Enjoy

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Today’s Episode

Russian hacking. It’s always big news! The media has a fascination with the Russia. I do think it’s time for them to break-up. However, the Department of Justice released a statement claiming Russian involvement with the Yahoo incident. It did hurt Yahoo a lot. They had one of the worst hacks in recent memory and it damaged their brand quite a bit. We shall see if Russia will hand over these people or just not play ball.

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Today’s Episode

Like him or hate him, PewDiePie is a huge influence on YouTube. It’s funny how the media loves to hate him. They do not understand that he is trolling them and does not care. He has over 50 million subscribers on YouTube. Unless he does something so egregious, you are getting mad over nothing. Find out what I have to say about this in my show.

Also, Verizon brings unlimited data back. This is in response to what T-Mobile doing well. They finally have a response to losing customers to its competitor. I do not think it will be the same as before, but, it is a nice change. People loved unlimited data and that will always be a fact.

More to the show down below.

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Today’s Episode

Starbucks virtue marketing. It’s similar to virtue signaling. Too close from what I’ve seen. This is a way for a company to capitalize on a political controversy for monetary gain. They have done it before and will do it again. The problem with this is the company equates that every customer is a monolith. That is not true. No one agrees with you 100 percent. I do not care how close you are with your friend, there will be disagreements. Starbucks is painting itself into a corner, if they are not careful, their sales could drop.

The reason is my generation. My generation is the best virtue signaling group I have ever seen. It needs to stop. You are not making a change and you are forcing businesses into stupid decisions. Culture is a pendulum. One moment, one idea is popular, then years later, it switches. This is usually because of the next generation coming of age. I hope Starbucks weighs its risks, because this is a bitter fight in American culture, be sure you know what this means.

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Today’s Episode

It happened, LinkedIn update is a great step forward in 2017. They unveiled their new web design and it looks great. They were talking about it for months and now they are rolling it out. I will add that I do not have it yet. It’s a really slow rollout. If you have not gotten it yet, just sit tight. The update emphasizes content. This is just the push to be more modern on their website. It needed to happen. It’s the best gift for social media in 2017!

I also talk about the need for businesses to stay neutral. It is the best policy. Unless you can guarantee there is no backlash and you are on the side that wins, it’s a bad idea. If you want to know, Target paid the price for this. The bathroom policy good or bad had a consequence. Their sales went down 20 percent. It was a bad business move.  Find out why down below.

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Today’s Episode

This week we say goodbye to Vine as a social network. It will only live as a camera app now. It’s not surprising given that Twitter did not put enough resources into it after the initial buy. The main culprit was live video. Live video eclipsed Vine as the preferred media for social media companies to invest in. This is Twitter’s way of finding a path to profitability. It has not done that yet. Will you use Vine Camera?

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Today’s Episode

Facebook announced new live features for brands. Now you can live stream through your brand page on the web. This means brands can do better live video with better equipment. My brand page does not have it yet, but, social media companies do slow rollouts. The good thing for users is there is a potential for better content. That’s what digital marketers are all about! Also, be aware that more live streaming is going to happen. This could make it oversaturated in a matter of years. That means making a plan and calculating what is going to be the best content for your fans.

We now turn to the demise of App.net. I know many of you may not have heard about this, but, it was supposed to be the alternative to Twitter. It was an interesting platform, but, it was too similar. The problem now is new companies copying another platform. Never do that. Be your own platform. Find out more down below.

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Today’s Episode

Twitter is on a roll. Not a good one, though. They announced Twitter dashboard will shut down. Yes, the dashboard app seemed interesting. Allowing brands and businesses to monitor, tweet and schedule all in one app. 2017 is not starting off on the right foot for Twitter. It was a business decision, but, maybe Twitter should focus on Twitter. No more other apps, just Twitter. Let’s hope Twitter finds its way.

However, Facebook is finding a way to repair its relationship with publishers and reports. They have launched a new project dedicated to journalism. This gives them tools and a better way to live stream. It should be interesting to see if this pays off.

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Today’s Episode

Vine is no more. Vine is shutting down soon. This is not a surprise to anyone. The social platform was not supported by Twitter and it focused on live streaming. The audience dwindled and it is shutting down. It will live on as a camera, but, take a backseat to Periscope. It’s a shame to how this all went down, but, six-second videos did not need a standalone platform. This is the best alternative. It is a reminder that everything can die and build your audience on different platforms is a wise decision. There are other platforms to do short video. There is no shortage of that. Facebook did a short update to brand pages. It’s an interesting way to get business to post different content. I wonder if it will be any good. Only time will tell.

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Today’s Episode

This episode of Gamer’s Cafe sips on CES, Overwatch and more. CES is a big event and sometimes a weird one. However, there can be some great new tech coming out. AMD is releasing some promising new addition to its line and Nvidia’s new shield, 2017 looks like a very promising year. Seeing more 4k monitors is a good sign for prices to drop. Dell has an 8k monitor and some many more great game news. It does make a gamer giddy!

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