In marketing, content matters. It’s important. It matters how you treat potential candidates. In the long run, they could be your future customers. That’s if you treat them well. If you don’t, they will never and tell their friends not to go there. It’s important that your content is consistent with your words. HR people please stop writing words without looking at what you are saying. However, Google is updating their platforms. They are making sure every program/platform is material design. This is not a bad policy. It’s going to make it look better and make analytics better to read.
Anyways, scroll down to listen to the show.