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Social media news and please stop spamming Instagram. – Episode 7

Today’s Episode

Today on Marketing Blend, I talk the social media news that matters.  Snapchat‘s update and the impact it will have on social media as a whole. Snapchat is getting popular with brands. I have seen more and more brands jump into this space. It will be interesting to see the impact it will have on the industry. Marketers will have to figure out a strategy around using the different options Snapchat offers. Snapchat is growing up and the user is going to be as well. Snapchat is growing and Instagram is having trouble. Since their announcement of a feed change, the users have not been happy. Many have turned to doing some strange tactics that may hurt them in the long-run. Only time will tell if what they do will work.

Marketing/Social Media News/Topics worth discussing:

  • Pinterest adds, “How-to” pins
  • Snapchat goes 2.0 on their chat
  • Snapchat made QR codes popular again
  • Google Adwords redesign
  • Twitter’s new picture description
  • Instagram adds 60-second video
  • Instagram tries to quell anger over feed change
  • Why it’s important to have an owned space
  • Why asking your followers to turn on push notification is a bad idea

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Question for you:

Do you have an owned space? No, then why not?

Tweetable Quotes:

[epq-quote align=”align-center”]Snapchat made QR codes popular and nobody noticed.[/epq-quote]

[epq-quote align=”align-center”]Telling your followers to turn on push notification may have consequences.[/epq-quote]

[epq-quote align=”align-center”]Instagram changes only reinforces why having an owned space is important.[/epq-quote]

[epq-quote align=”align-center”]Twitter adding this new feature is great! It also adds a new tool for marketers to use.[/epq-quote]

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