It’s time to talk about your e-newsletter. Yes, I know, you’ve got it under control. The thing is, you may not. I talk about what it takes to start one and maintain it. There are few key points to doing an e-newsletter. I would start with a great name. The most important part of this process is if it fits with your brand. My e-newsletter, Digital Brewer, fits well within my brand. It combines tech and coffee. It is the perfect fit. Plus, I can call all my subscribers digital brewers. I do believe starting with a great name is the best step forward. This will help create or maintain that brand personality and build a community around it. Want to know more? Listen to this episode. I also talk about other marketing news.
Time to talk about marketing news:
- Facebook adds more features to live streamers
- Kik invests in bots
- Medium is in a relationship with publishers
- What’s better, short or long tweets? credit: Marketing Land
- It’s time to talk about your e-newsletter
Apps/Tools to try:
[epq-quote align=”align-center”]Facebook brings metrics to live stream which is a leg-up on Periscope.[/epq-quote]
[epq-quote align=”align-center”]The research into long vs. short tweets has come to the conclusion that it’s all relative.[/epq-quote]
[epq-quote align=”align-center”]Medium is great for companies looking to blog and not work about the start-up costs.[/epq-quote]
[epq-quote align=”align-center”]E-newsletters start off with a great name that is in line with your brand.[/epq-quote]
Have any other tips on creating e-newsletters? Share them below!