Marketing Blend Got Page Ranked and Died Happily. Yes, it was a glorious moment. My page was ranked! However, it happened Google PageRank is no more. Google has decided to retire PageRank. It should not be a big surprise. Google PageRank was an older way or categorizing search queries. It was a great way of doing things in the beginning of search on the internet, but there are many other factors that contribute to web pages being in the top search results.
Marketing Blend tackles the wild world of live streaming. Yes, live streaming is everywhere. Most, if not all the big social media companies are trying to get into this new space. Twitter has Periscope, Facebook has Facebook Live, Google has Google Hangouts On Air, Blab, and Meerkat. Even though Meerkat is not as popular anymore, it’s still good to note it here. Business should take note and decide which platform would be best for the social media strategy. Business should not try to be on every single one. Pick the one that would give the best value for your long-term marketing strategies. Also, try to research them too. Listen to some popular personalities on each channel.
Marketing Blend AMPed your Reaction and Personal Branding. Yes, today I talk about your personal brand. That means I dive into the Yelp open letter. It was an interesting turn of events. It was also a good lesson on cost-benefit analysis and personal branding. Many people supported her and it was picked up by many media organizations. The unfortunate turn of events was that she was fired from her job. She seemed shocked and blindsided, but, why didn’t she see it coming. If you criticize a company online, there are going to be consequences for that. It’s important to think about what you are posting, and if you should post it.
Let’s get blending with Marketing Blend! Yes, this is episode 1 of a new series for Digital Coffee. I have always wanted to share my knowledge of marketing and what goes in the marketing industry. There are so many different tools, tips and tricks. I hope to be a valuable resource for you and that you can help others too! Enjoy!